Your Knowledge And Confidence Will Determine
The Success Of All Your News Releases -
And This Has To Be Earned By YOU

A press release response form should be included with every press release package you mail out. The purpose of the form is to produce instant feedback, to tell you if the publisher is interested in your release. Press release response request forms are how to instantly know whether or not an editor is interested in giving you FREE publicity.

Targetablility is the key. You should only go for free publicity in the places that you're the most confident about.

As you get involved in playing the game of free publicity, you can attempt to attain free publicity in media that you would have never thought possible before.
Confidence in getting the news release into the right media comes through two things:

1. Try to match your product with the best market for it as closely as you can

2. Get in contact with the editors.

Your knowledge will build over time as you try different avenues and learn which of them are the best. In the end, you have to get out there and start trying. So, what are you waiting for?

This article is only one of an entire series of articles called "Million-Dollar Secret Methods," by Marketing Expert T.J. Rohleder,
Co-Founder of M.O.R.E. Incorporated. To see the full list of articles, please click here.
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